Are you one of those writers who follow the unwritten rules of SEO?
Do you meticulously count the amount of keywords that you put into every article to reach that “perfect” keyword density?
Maybe you have contracted out to Fiverr to spread your backlinks around as part of your grand SEO strategy?
Do you make sure that even your pictures have your keywords or phrase?
Here’s the little secret that I found out about how to rank on page 1 of Google:
None of that really matters.
That’s right. You’ve been fooled. Bamboozled. Hoodwinked.
Maybe it once mattered greatly. Or maybe it still matters a bit. It’s hard to decide, as many people have tried and failed to keep up with the way that Google and other web search engines rank webpages. In fact, many experts don’t even know when Google changes its search algorithms until they publicly say so.
What does matter, however, is that there is one simple technique to let you rank on page 1 of Google.
You don’t have to spend money on any so called SEO experts, or replicate any strange black hat SEO strategies.
It’s a simple method should be in great demand, yet none of the vaunted SEO guru’s seem to be talking about it.
It’s something that will have even sites with the tiniest bit of web traffic leap up the search charts. In fact, this simple hack works best for people who have little traffic and can’t afford expensive SEO tools or consultants.
What is this secret?
The number of blogs that currently exist is huge, and it’s growing every day. For example, there are over 63 million WordPress.com blogs alone. Meanwhile, 100,00 new blogs are being added every day. It is clear that more and more people are becoming interested in the power of blogging. Whether to gain leads for their business, display their expertise, or simply to let others know about their personal life, blogs have become a popular means of communication all around the globe.
Unfortunately, many of these blogs end up failing. They don’t get the traffic that is desired, the comments section is a barren wasteland, and they get zero referrals or leads.
However, that doesn’t have to be you. There are ways to avoid the common mistakes that lead to blog failure and raise the chances of running a successful blog.
Here are the seven most common mistakes that new bloggers make, and how to avoid the mistakes and succeed at blogging.
Rules are an important part of life – they help keep activities organized, and they also prevent others from wasting time or effort in unproductive activities. In every aspect of our lives there are official and unofficial rules that need to be followed.
Blogging is no exception.
Almost every guide about blogging has a strict set of rules, and almost every expert blogger advises strict adherence to these rules. In almost every case, these expert bloggers are totally correct and justified in handing out their unbreakable rules about blogging.
Almost every case.
You see, there are times when these rules about blogging don’t help you. Times when these rules lead to ineffective content.
There are times when these rules need to be broken.
Here are four rules about blogging that you need to break:
The rise of the internet has allowed small businesses and entrepreneurs to market their business without needing the same finances as the big budget corporations. No longer does it require tens or hundreds of thousands of dollars to reach your target audience. In fact, there are ways in which you can reach a relevant audience and advertise your skills and services without spending a dime. One of these methods is forum marketing.
What is Forum Marketing?
Forum Marketing is exactly what its name implies – using forums in order to market your business or service to new audiences. With forum marketing, you register for a relevant forum and display your skills and expertise through discussions and personal interaction on that forum.
The Benefits of Forum Marketing
There are a number of great benefits associated with forum marketing. These include:
In case you haven’t noticed, the world economy is currently in a bit of a funk, to put the worldwide recession mildly
Worldwide, companies are feeling the pinch because people are spending less money.
Entire governments are defaulting on their loans.
Many companies have had to downsize or put their employees on rotating shifts in order to survive.
Those businesses who can’t weather the storm of long term losses have simply had to shut down.
And for me, that’s great news.
The way in which people are deciding to buy has fundamentally changed.
Consumers are no longer trapped, forced to consume a static amount of information. Information that is littered with advertisements, calls to actions, or infomercials.
Consumers now have a choice.
And many consumers exercise this choice by simply turning off the traditional marketing channels. Enter commercial-skipping Tivo’s, efficient popup blockers, and even Gmail’s new update that quietly disconnected promotional emails from your main folder, making them sit quietly in the corner while they silently pray that you’ll open them by mistake.
Thankfully, it’s not all gloom and doom for those looking to market their business. While changes have to be made, there are still ways in which you can reach your customers outside of the “traditional” marketing tactics.
Are you having problems with making the leap to becoming a successful freelance writer? Maybe you’re frustrated from swimming in the same pool of low paying clients, or you find landing these clients difficult.
Believe it or not, your problem may not be the economic downturn, or the large amount of cheap international writers.
No, your biggest problem may just be yourself.
You see, freelance writers handicap their careers and earnings with self-limiting beliefs that stop them from achieving a successful freelance writing career.
While there may be many people who repeat these beliefs ad nauseam, in reality many of these beliefs are either not true or only represent a small part of the bigger picture of the freelance writing industry.
Let’s have a look at 7 of the most popular beliefs that may be limiting your freelance earning potential:
Would you like a free guest post or article, handcrafted by me and sealed with a kiss?
Of course you do.
Whether you’re caught up with dealing with other aspects of your business, or you just want a fresh voice for your website, then I’ll be happy to provide a quality piece of content just for you.
I’m currently offering a free guest post or article to my readers because I believe that a well placed guest post is more valuable than a paycheck.
Of course, even though I’m not asking for payment, my guest posts will be provided if you would be happy to fulfill two simple requests:
1. Two links, which will go to my two websites (this site and my writer site, darylgeorge.com).
2. A short testimonial (30-50 words) to be used on my testimonial page.
That’s it! For the price of a couple of links and a few lines about how absolutely wonderful I am, I will provide you with a quality guest post or article. If you would like to get in touch with me, you can fill out the form on the contact page, or email me at email@example.com.
Looking forward to hearing from you!
The idea that purple cows can have anything to do with business might sound strange at best, and downright ludicrous at worst.
However, leveraging the idea of “purple cows” is one way to make your business stand out and draw potential clients in.
The idea of the purple cow comes from Seth Godin’s ground breaking book, “Purple Cow: Transform Your Business by Being Remarkable”. In that book, Godin makes an insightful metaphor, saying,
“Cows, after you’ve seen them for a while, are boring. They may be perfect cows, they may be attractive cows, cows with great personalities, cows lit by beautiful light, but they’re still boring.
A Purple Cow, though. Now THAT would be interesting.”
In this case, the purple cow that Godin is referring to is the business strategy of differentiation.
Simply put, differentiation is the process of making a product stand out from other competing/similar products. This can either be done by making the product different itself, or by presenting it in a manner different from that of the competitors.
Why would I want to differentiate?
There are a couple of basic reasons why would want to differentiate your business. These include:
I have a confession to make: when I first started out in the freelance writing business, I wrote for cheap.
Less than $0.01 per word cheap.
That ain’t a typo. I wrote for less than one cent per word.
I was of the mindset that I had to accept low paying gigs because they were easier to obtain, and that I was just doing it to build up a few portfolio items.
A little later on, I became convinced that $0.01 per word was the “going price” for writing work online.
Thankfully, soon after, a number of prominent online writers and bloggers punched that idea squarely in the face, and ever since it has stayed down for the count.
Carol Tice of Make a Living Writing has told readers of her experience where she made $200 for her very first writing gig, without a hint of experience and not even a college degree.
As a result of her, and other freelance writers, I quickly realized my true value.
I no longer work for cheap. And here’s why: